Finding your real calling

The moment I’ve hit Send on this to you, I am out the door and driving to a school. I go in to schools sometimes as a visiting author and the conceit is that I am there to talk about being a writer, sure, where the truth is I instead make ’em write. I have no intention of telling school pupils about me, chiefly because I already know all about me, I was there, I saw me do it, let’s write something brilliant together.

Only, there’s a small difference today in that the school I’m visiting is a secondary one and although it’s still a writing day, when you’re with people who are soon going to have to pick subjects and choose career paths, there is the question of whether you recommend writing as a career. I won’t discourage anyone wanting to write, but I won’t insist that it is anything other than the greatest job you can possibly have — if it’s right for you. And I will insist, on the slightest excuse, that being able to write is enormously useful regardless of the career you go into.

Be the footballer who also writes and you’ll be able to convey whatever it is that’s apparently so interesting about kicking a ball about. Plus that communication skill – look, you know this already, being able to communicate and convey helps anyone.

Only, I have this week discovered that I’m not supposed to be a writer.

To be fair, I’ve suspected it often and occasionally been told so by a reader.

But this week I got the email from LinkedIn. If you don’t happen to use LinkedIn or if you do happen to ignore its emails, what you may not be aware of is that it will tell you if someone has been searching for you on the service. It tells you specifically so that you will spend money to find out more, but even without doing that, you get some details. Plus it’s rather nice, to think someone out there you’ve probably never heard of, is looking for you.

I write that and it sounds ominous.

But you get the LinkedIn email and it has a subject heading like “You appeared in eight searches this week.” It is quite possible that I even preened.

Only, among the detail that you get, there is this. How they found you. Apparently in my case, none of the eight people sought me out by name, which is obviously fine, and not one of them considered me to be a writer or anything even vaguely approaching that. Instead, all eight found me by a keyword search, which is illuminating.

Because – truly – the words these people used to find me were: “food source”.

Funny, again it’s only when I write that down that it seems deeply ominous.

750

Possibly I’m wrong here because you do seem more organised than I do, but I am pretty sure you have never counted how many conversations you’ve had with someone. And apparently I have, because it turns out that this is the 750th Self Distract blog I’ve written.

If you’re going to count something, I feel you may as well do it thoroughly so after some poking around, I can tell you something. Over the 749 Self Distract posts up to this one, I’ve written 587,160 words, including several good ones. I mean, I’ve written the word “myriad” and used it correctly 24 times.

Self Distract in any recognisable form started in February 2006, which is frankly another country. It didn’t become a weekly natter with you until after I left Radio Times in 2012 or so.

I’d like to say it’s been an unbroken weekly blather every Friday, but that’s not quite true. The result of the Brexit vote was announced on Friday, June 24, 2016, for instance, and I was too paralysed to move.

Then there was pretty much the whole of December 2017 when my website was broken. But apart from two total failures, then, it’s been every week for a decade, so an otherwise unbroken run of 521 Self Distracts.

Some 500 posts ago, I told myself I was writing this because I missed having the deadlines I did of a TV history column in Radio Times and a DVD review one in BBC Ceefax and BBC News Online. They all seemed to end at the same time and I do miss them, but really I was writing Self Distract to write to you and that’s done me a lot of good over the years.

Often it’s been the one quiet, still moment in my week. In bad weeks it’s been the one quiet refuge. It’s continually been a lagrange point, which is something I apparently first mentioned as being on my mind back in 2013.

Other times what I’ve written here has been indirectly responsible for my being commissioned to write various things. And once it was directly responsible for my being flown to California, where I got to meet a couple of my writing heroes.

But looking back over half a million words, I keep seeing times when I was trying to describe something that I didn’t understand. And the action of trying to describe it to you visibly helped me see what I meant, helped me see why I felt the way I did about something.

Self Distract is about writing, about what we write about, and what we write with when we get around to writing. It is inescapably a journal of what is on my mind, yet it’s not a diary. I am not writing it to me, I’m writing it to you, specifically you, and whether I’ve done that well or poorly, the focus has helped me. Thank you.

Don’t tell

There is a moment in the 2002 film Kissing Jessica Stein that I think is all the more exquisitely well done because it doesn’t happen.

Helen has placed a lonely hearts kind of ad in the newspaper — this was 2002, there were still newspapers — and has had a couple of phone calls in response to it. So we’ve got how it works, what’s supposed to happen, and we’ve also been set up for half a dozen other issues that will play out over the course of the film, but the kicker is how perfect the setup is that takes us to the point where Jessica phones Helen.

Except she doesn’t.

Or rather, she must do, but we never see it. We are delivered to this moment when the call is certain and then we’re with them on their date. Despite the eleventy billion people telling you that showing something is better than telling it, this film is better because it does not do that.

I wouldn’t know from watching the film, but apparently the budget was very low and very tight. So it’s possible that there just wasn’t time in the schedule to shoot that phone call. But I think it was the decision of writers Jennifer Westfeldt and Heather Juergensen. They also star as Jessica and Helen respectively.

I do have a thing against characters asking questions in drama, but I’ve not had a problem with showing things instead of telling them. But don’t tell. Don’t show, don’t tell, don’t ask. Not all the time, not when it isn’t necessary.

All of which seems obvious now I’ve written it down, I mean I can see you nodding, wondering when I’m going to get to a point you don’t already know or can’t already see.

But maybe what I’m thinking is that this phone call that we don’t see really works because of everything that leads up to it not happening, and everything that results from it. Much as I just singled out one tiny moment in a film, maybe you just cannot do that.

All of this is on my mind because I’ve just rewatched the film, and I’ve just rewatched it because I read that this year is its twentieth anniversary. There’s a lot being written and said about it, and I can’t decide whether I’m more startled that it’s two decades or that anyone but me knows it.

Kissing Jessica Stein is one of those films – or books, TV, radio, theatre – that intellectually you know has been seen by millions, but it feels like it’s only yours. I’ve never been in a gay relationship, never had the string of bad dates Jessica does, never lived in New York, yet a chiefly lesbian romcom set in Manhattan is mine.

I can see that I am drawn to yearning, I’ve spotted that in other favourites like Hearts & Bones, and I am definitely a romance fan. Even in a comedy, the stakes in a romance are so tall that I think all romances are secretly thrillers.

And some of them have great titles. I just don’t know why I think Kissing Jessica Stein is such a good title, I don’t know why that is what made me watch it on TV close to two decades ago, but I love that I did.

Relax, don’t do it

I have no clue what you do to relax but that’s fair enough, I don’t have the faintest notion what I do either. Yet for some reason, and who knows why, just lately I’ve been worrying about it. I’ve been conscious that I don’t know how to do this relaxing thing. What with one thing and another, it could be 5am when I start work, then 8pm before I sit down to dinner and I spend the rest of the evening wondering what to do.

I did fall asleep in the bath the other day.

I’m not interested in work/life balance, I don’t see them as two different things because everything I’ve been able to take everything I’ve ever enjoyed and make it be part of my work. Hmm. I am interested in how saying that 5am to 8pm bit sounds simultaneously like a boast and a whinge. Either way, it’s not good, so let me reassure you that the real problem is that I’m getting so little done in that time.

Although this is relaxing me, actually, writing to you right now. You’ve got a look in your eye and I’m warily wondering where you’re going to go with that, but talking like this is definitely relaxing.

Also reading, that’s good. I read a script every day and yesterday’s one was utter bliss. I can’t tell you what it was because I got it through a job I’m doing but it was an 45-minute TV script so, being a fast reader, for about half an hour I wasn’t in my office, I was in Derry in the 1990s.

Just thinking it through, that was also about the 11th hour I’d been in front of a screen yesterday. It’s startling how you can physically be in one place, physically using one Mac, and yet it feels like every hour is completely different. Scriptwriting, video editing, article writing, project management, watching a snippet of TV over a very fast lunch, audio editing, research, and countless conversations over email.

I say countless, the truth is that there isn’t that much, I just don’t count it.

Somehow I also don’t count it as work, nor as relaxation. Maybe I’ve got the wrong idea of what the word means. I might ponder that, although some fifteen years ago now, my therapist told me that I overthink things. To this day I wonder what she really meant.

Maybe I should just relax.

Critical analysis

I got trolled a little bit this week and the only important point is to stress just how astoundingly tiny that little bit was. I mean, come on, I’m a middle-aged white man, I will never know from actual trolling. Not even when I’m English but just used that American construction, “never know from”.

This is entirely off the point, but there’s just something I like about that phrasing. Also the way Americans might say something “most every day.” Can’t figure out why that pleases me so. I do know, for instance, that I like the word “gotten” because there’s such rage about it in England over what’s seen as the bastardisation of the language — yet in truth the word is British English through and through. It’s just that America held on to it, kept using it, protected it, and somehow we in the UK forgot it ever existed.

Anyway.

I’m obviously thinking about this trolling since I’m here talking to you two days – no, wait, um, nope, can’t be sure: it’s either two or three days since it happened. Might be four: it’s been a long week.

I am perturbed that someone could use my personal email address, the one that I’ll give you if I haven’t already, yet which I never share publicly. But the actual insulting bit, no. Neither now when I am struggling to remember what he said nor in the very moment when I read it, at no point could I manage an entire shrug.

All that happened is that some fella decided to email me to say I am a terrible writer. Finally, I thought, someone who agrees with me.

Yet it was a shitty email in all sorts of senses and I didn’t keep it around to study, but I don’t think a team of linguistic experts would have been able to determine what precisely he didn’t like. I’m saying it was a man although I didn’t register the name, but you know it was a man.

He did specifically mention my blog, but that’s just screwy. This is my only blog, right here, and he definitely cannot have meant this because whether it’s written well or terribly, it’s not written to him, it’s written to you.

So I had a little bump in the road as I read it, trying to fathom what it was about. But if I cannot overstress how little this little bit of trolling was, I also cannot find the words to describe how briefly it was in front of me. I am a fast reader, it was a short email, I took it all in with one glance, registering that there was nothing useful there and blocking the sender before I could even finish thinking the word “tosser”.

Only…

This man decided to write to fill me in on my being a bad writer and it’s that act, that decision, that’s had me wondering. I’ve wondered before of course, whenever you hear of the foul things so many people get sent over social media, but this act of flinging out a quite petulant email put it all back in my head again.

There is not one single pixel of a chance that I would ever email a writer to say they are crap – note, not to say that I think they are, that I don’t happen to like their work, but that they actually are crap.

I wouldn’t do it because I’m pragmatic, I might need to work with them some day. I wouldn’t do it because I’m a professional writer and I know very well what you see on screen or read on paper goes through a hell of a journey to get there and we can never know what has happened on someone else’s journey. And I wouldn’t do it because, I hope, I’m a nice guy.

Yet even though I believe all of this to be true, in all practical honesty, these reasons may not be why I wouldn’t do it.

The real reason might be this: who has the time?

Fifteen minutes of fume

I know Microsoft does this, Microsoft has a weekly email that tells you something or other about your wellbeing and your computer use. I don’t know what, exactly, I have never done anything but delete it instantly and briefly wonder if there was an unsubscribe button.

It’s Microsoft, there won’t be.

Apple is as bad. Apple has this thing called Screen Time where each week it tells you exactly how long you’ve been using your Mac, iPad, iPhone, and what apps you were in. Sometimes the total number of hours is up on the week before, sometimes it’s down, never can I do anything about it. I used what I needed, I did what I needed, get off my back.

But.

The one that makes me so ticked off that I appear to have blocked which particular technology monolithic corporation does it to me, is one where I am encouraged to read for so many minutes a day. Like reading is good for you and that’s why you do it, that it’s a health and fitness thing rather than just bloody reading because it’s great.

No machine is ever going to tell me I should read for 15 minutes every day and I will not ever have any machine pat me on the back for doing it.

Only…

About a week ago now, I tried adding something to my To Do app’s daily routine. Read for 15 minutes. If there’s a time set for it, I don’t remember, it’s not a calendar appointment, it’s something to do. Strike that: it’s something I want to do.

So it isn’t that a reminder pops up at a certain time or that there are fireworks when I do it. It’s not that there is this 15 minute block, it’s that I’ve made reading part of my day. It’s on a To Do app, but really in this one case it’s on an Excuse for Doing It app.

There are fewer than half a dozen tasks I have to do every day but I do them every day without fail and have done for many years. I wouldn’t and I don’t think I can add many more to the list, but popping reading on there means that at some point in the day, that’s exactly what I do.

And as well as the “Read for 15 minutes” being on an Excuse for Doing It app, it’s also bollocks. The 15 minutes part. It’s never just 15 minutes. Not because I have some awkward rage against all machines, but because starting something, even something you really want to do, is tough. So much easier to do the next job, especially if it’s for someone else.

So hang on, I can work some of this out. I think it was a week ago that I started this so call that 7×15 minutes. In theory I’ve read for 105 minutes.

In practice I have no clue and no care – but I finished a Star Trek novel that’s been on my desk for months and I also re-read Jane Austen’s Emma. I don’t know if this has made me healthier, I only know for sure that I had a good time.

I’ve been a bit in my head lately and there are better heads to be in. Such as Austen’s, now I think of it. So tomorrow when Screen Time pops up, I will dismiss it with a shrug like I always do, and on Monday when Microsoft bothers me with this crap again, I will growl a bit.

But I might do both over my shoulder as I read.

Going commando

I love that if the phrase “going commando” means anything to you, it’s because of Friends. One joke in one episode of one sitcom has had major repercussions. (And if you just saluted military man Major Repercussions, we can thank the writers of How I Met Your Mother.)

But that’s not why we’re here. I want to boast at you about my fantastic writing – and then puncture that with the truth. I learned a lesson this week and I think it is so key that I would have vowed to you that I learned it two decades ago plus I’ve practiced it daily since then.

Yet apparently not.

The lesson is that writing can be extraordinarily concise, that you can do a huge amount in an instant. And that since you can, you must. You’re talking to a fella who wrote for BBC Ceefax, the news service that makes Twitter seem spacious, and I’m still learning to be more concise.

Actually, let me quickly throw in this, let me say “here endeth the lesson” because a) I’ve always wanted to write those words and 2) I want to tell you a Ceefax story that has just popped back into my head. (The a) and 2) line comes from Paul Reiser and other writers on Mad About You. This is also not what we’re here to talk about.)

Anyway. On one of my earliest days on the Ceefax Entertainment desk, I was assigned to write the Blue Peter pages. I can’t remember the details now, but it was something about how every episode the children’s series then featured various things you could make and Ceefax ran around a dozen pages detailing it.

Being new and not knowing any better, I wrote it all in two pages.

I can see my editor standing over my shoulder with the printed out email from the Blue Peter office, pointing at some detail and saying “But what about this – oh, that is in there.” It all was. Given that I am now starting to drag this story out, I maintain that I am Mr Concise.

Except I do a weekly YouTube series called 58keys and I script it. I’m a scriptwriter, it’s what I do. And this week’s edition had a lovely title that I planned –– “Looking for AirTags in All the Wrong Places” — plus a lesson I didn’t.

AirTags are this new teeny tracker you put on your keyring or in your car or on your luggage. If you lose the keyring, the car or the luggage, your iPhone will tell you precisely where they are. Under the right conditions, precisely means really scarily precisely.

So I know this is an obvious gag, but I scripted an opening where I “lost” an AirTag and then had to go searching for it. Here’s what I scripted for the opening 50 seconds or so, including titles.

INT. OFFICE – DAY
ME: Right, two things to say. First, hello, I’m William Gallagher and this is 58keys which is for writers like you and me who use Macs, iPhones and iPads. Do subscribe. Second, AirTags. Just buy one.

HOLD UP EMPTY AIR

ME: “Get an AirTag and you will never again lose – well, anything.” [“REALISE” YOU DON’T HAVE AN AIRTAG.] Oh.

EXT. GARDEN – DAY

Crawl commando-style over the grass, using your iPhone to find the AirTag on your key ring.

– SHOT ONE: your keys in the grass. Then iPhone with “Here” and you picking them up
– SHOT TWO: commando-style close up of you hunting
– SHOT THREE: overhead view of you picking them up

That’s pretty concise. But the way I set it up, the first thing I filmed out in my garden was Shot Two. I filmed that, then I was on my back, squinting in the sunlight as I checked what I’d got –– and I knew.

I knew that I didn’t need Shot One. Or Shot Three. The whole story, the whole gag, was there in Shot Two and in fact in exactly five seconds from the middle of it. So I didn’t bother to film those other two shots.

You can watch it, you can see for yourself.

I hope you think it’s funny, I expect you’ll think I look like an eejit, but I know with total certainty that you will agree it does the job I set out to do. The script has one scene with three shots and a total of 278 words of description.

But I showed it all, conveyed it all in five seconds.

Another lesson I learned, incidentally, is that it’s surprisingly hard to do that commando-style crawl across your garden. I don’t see that lesson sticking with me as much as the concise writing one, mind.

AirTag

Playing tag

This is just tickling me today. It’s early Friday morning and before you and I even start to talk, I have already looked up the tracking information for a parcel that’s due this afternoon. I’m getting a delivery of AirTags for a work thing, I’ll be writing non-fiction about them as soon as they’re here. These AirTags come out today and they mean I’ll never again lose my keys or my car. And one day when we can all travel again, they mean I can stand in JFK and know precisely which room my luggage is in back at Heathrow.

But for now, for today, this means that I am currently tracking the delivery of tracking devices.

I know our lives are riddled with technology and that having an AirTag on my keyring is yet another example of that. Given years of development and doubtlessly millions of dollars of investment, it feels like a pretty big hammer to solve the nut of my wondering where my keys are once a year. It’s like how I once saw a video about how tin foil is made and, I tell you, my sandwiches are not worth that effort.

Maybe this is just me, but it feels as if we always think of technology as this huge force that impinges on us. Hopefully for good, doubtlessly sometimes for bad, but it’s this thing that presses into us. I believe, though, that rather than some impersonal single force, technology is incredibly, just incredibly illustrative of the specific people who make it.

So for instance I was once hired to work for a day in a client’s office but the PC they put me on decided to update Windows. Three hours I sat there, being paid I suppose but acutely embarrassed that I wasn’t getting the work done and increasingly conscious that the deadline was becoming painful. But screw me and my work, Windows wanted updating so Windows is gonna update. At long, long length.

That does tell me something about myself and my capacity for foul language, but it also vividly conveys to me what it is like to be someone who works at Microsoft. Everyone is different, obviously, but seemingly no one at Microsoft gives enough of a stuff about what its customers need to do. To me, then the entire, massive Microsoft corporation has a personality and I don’t like it.

I know people who loathe Apple, too, but to me the difference is that people there take a minute longer to think. I realise I’m comparing two faceless corporations who in reality surely don’t care about me. But when a Mac needs to be updated, it asks you first. Can it do that now or are you busy? One question, one thought, a world of difference in the personality.

Then if you follow Facebook, I mean as a company, it’s been hard lately to not see that gigantic organisation as a petty teenager. I’ve got so into this that this week’s 58keys, my YouTube series about technology for writers, threw out all the technology and instead took a writer’s view of examining Facebook’s tantrums.

I think that technology also shines a little light on actual individuals, actual human beings, too. Take these AirTags, for instance. When they were announced, I know plenty of people whose first and maybe only thought was hmm, must be Bluetooth LE, probably a U1 processor, got to be leveraging the network of iPhones in the world.

And my first thought was how they could be used to track people.

They can’t really, by the way. I’m embarrassed quite how much I’ve thought this through, reasonably worrying about domestic abuse victims but also excitedly thinking up thriller plots. But I’m impressed by quite how much Apple has thought it through before me. I can just about see a way to do it, to plant an AirTag on someone and follow them, but it is ludicrously complicated, depends on so many coincidences in a row, and I cannot see a way to prevent you being caught pretty soon.

An AirTag is a tiny thing, about the size of a coin, and yet it’s also therefore this huge illustration of a marriage of technology and people. I’m certain it isn’t easy to think up the technology, but we’ve seen a lot of examples where seemingly it was easy to stop thinking once the tech was done, to not think further into how it will be used.

I am biased here because technology is how I get to talk to you. But for my entire writing career, I’ve had one foot in technology and one foot in drama. I used to think that it was just because my handwriting is so bad that I have to use keyboards, but now I’m wondering if really the two sides are not different at all.

Plus if I don’t spend today tracking my tracking devices, I’ll spend it metaphorically eating chocolate. So there’s that.

Writing by numbers

I know I stole this thought from somewhere, but for the longest time I’ve felt I sit right on the edge between arts and technology. That’s nice for me. And actually, yes, it is. I get to write scripts and drama, I get to use tools that help and excite me, I also get to write about those. Typically where these two spheres meet, I get to have a very good time. But not always.

This week, I got an email on my iPhone from a company championing music technology over the arts. Not with the arts, not for, but above it. Use their music system and you will know –– this was the selling point, you would actually know –– that your song is going to be a hit. Or not. And if it isn’t, you therefore know to throw it away and do something else until you get it right.

I think this is obviously wrong all round. I’m minded of David Cameron, who apparently once told British filmmakers that they should only make successful films. I remember going a little pale. I don’t know anything about, say, the UK’s legal agreements with the EU, but I’d ask before I decided I knew best and broke them.

At the time, it was a sobering and slightly scary thought that someone running the country could be that, well, let’s cut to it, stupid. Now it would be a bit of a surprise if they weren’t.

There was a little more, though. Cameron specifically referenced The King’s Speech, the tremendous film written by David Seidler. This is a film that was a worldwide success, absolutely, and a deserved one. However, it was also a historical movie about a rich man most of the world hasn’t heard of, working his way up to making one speech. Of all the people needed to make that film happen, you can be certain that every one of them did so because the script was great, not because they really thought it was going to be a blockbuster success. “Hold off on that Batman project, we’ve got this now.”

If Cameron thought at all – and he appeared to spend more than a chance second on it so again how stupid was he? – then what he thought was that it was possible to know what would be a success. You know what films have been a hit before, make films like that. I truly, truly cannot fathom a mind that would think that, then point to The King’s Speech, and say ta-daa, that was a hit because all obscure historical movies with no action always have been.

This is all crossing my mind as I’m in my kitchen, reading this email from a firm that wants me to write about how musicians can emulate previous hits and never have to create anything new at all. That’s a firm who knows what listeners want. And why musicians write.

I am far from being against mixing technology with music. If I were a musician, you bet I’d be hands on with Logic Pro to master my album. And just now, just before you and I started nattering, I was listening to Francisca Valenzuela’s fantastically powerful Flotando. I was listening over AirPods and it was as if the room were full of this wonderful, enveloping Chilean music.

I offer, though, that while I listened over technology, and it was a free track of hers on iTunes ten years ago that got me to try her music, there’s nothing else. Nothing in my listening history should trigger any algorithm to think oh, yes, let’s play him Chilean pop music he won’t understand and is by an artist who has never charted in his country.

Any sane algorithm, any informed analysis of my musical tastes would do the opposite, it would skip Francisca Valenzuela entirely. And I would therefore be missing out on a decade of music I relish, plus right now a song that –– it’s true –– I don’t understand, but which fills my chest as much as my ears.

Then there is this. This isn’t the music technology’s fault, they couldn’t know that I’d be reading their email on an iPhone. They might have guessed, mind, since the iPhone is –– literally –– the best-selling product of any kind in the world, ever. And if you don’t have an iPhone, you have an Android phone.

So take a look.

Apple vs Samsung count image

That’s a court image from a legal case between Apple and Samsung, but it’s broadly illustrative. What I’d suggest is that it would be much the same if you changed it from just these two companies and into a larger chart with every phone from every firm.

It’s night and day.

Nothing looked like an iPhone before the iPhone. Everything looked like the iPhone afterwards.

The phone in your pocket, the phone you use a hundred times a day and now feels part of your life –– whether it’s iPhone or Android –– is the way it is, is the use it is, because of that 2007 iPhone launch and its success.

In 2007, though, and also 2008, 2009… Apple was mocked for the iPhone. They were mocked for every part that was different to previous phones, such as how they don’t have physical keyboards. Literally laughed at. Everyone was focused on what had been a success in mobile phones and everything Apple did that was different, was therefore wrong.

I’m suddenly minded of something totally different. I remember a series of columns in Radio Times where the writer, a key figure on that magazine, regularly moaned how every TV drama was exactly the same. She had a point, she made good points, then she blew it. Because one week there was a drama that was different and she criticised it for not being the same.

Not every new idea is going to work. Not every new idea is good. This week the short-form video service Quibi shut down and I don’t miss it in the slightest, I didn’t like what they did, but they tried something new and they didn’t try it based on what everyone watched yesterday.

I love technology but I also have exactly no interest in technology. What I love is what it enables. You and I get to talk like this because of technology. I deeply love that having now made fifty YouTube videos, I can see how much tighter my scriptwriting is. I profoundly love hearing someone laugh and knowing it was because of how precisely I positioned a shot in the video, I mean how I put it at the one moment, the one frame, where it would be funny.

No question, whatever my comic timing is, it’s informed by everything I’ve watched and read and heard before.

But I am never trying to be like anything I’ve seen before. I think the real problem this music technology firm has is just that it’s completely wrong. The aim of a musician, of a writer, of an artist, is not to produce something that makes cash. We want that, we need that to survive, but if your sole purpose is to make cash, there are a lot easier ways than writing.

I write to find something new. Everything you create, you do to find something new. Now if only we could get Hollywood to work the same way.

Diagnosis: Muddled

This is about writing, it just might take a while to seem like it. But if you bear with me through a tale about the usefulness of writing villains – and getting other people to write about them too – then I can offer you a reward that’s apparently worth millions. Please pass this on to any UK government people you know, because I’m going to give you the COVID-19 contact tracing app that they can’t.

I’m not joking.

Here’s the story that the UK government has written and is getting some newspapers to copy. The brave UK with its world-beating boffins tried to make the greatest coronavirus exposure notification app there possibly could be, but nasty Apple stopped them.

It’s actually Apple and Google who wouldn’t play ball with the UK’s demands, but never mind that, we need one villain so we pick Apple. The Times newspaper reports that MPs in Parliament are “angry” at Apple and these are the men and women ruining – sorry, running – the country so they wouldn’t be annoyed if it weren’t true. If Apple weren’t a moustache-riddled bad guy who strokes a white cat and eats our children, our politicians would be getting on with fighting the coronavirus for us.

The thing with creating a villain is that you are automatically the good guy. It’s good versus bad, and if you can paint the other fella as the bad one, you’re in.

I don’t believe that the UK ever wanted an app that would actually help with the coronavirus. And I am sick to my liver that it seems in the midst of a pandemic that is killing us, the government saw an opportunity for money. There is the unnecessary commissioning of a technology that we all knew wouldn’t work, but it seems to me that this app of theirs was concerned about gathering sellable data rather than doing anything for our health.

It seems to me. I don’t know. I can’t know.

But I can know this. I can know a lot of things. Such as how a few weeks ago the government was saying that it would be the duty of every UK citizen to download this app, when it was available, and now, not so much. Truly. Even after changing to the Apple/Google system, the UK is now shrugging, saying they might get something done by winter. I’m serious: that’s the official position. The app that will now work and protect our privacy is no longer a priority.

I know that what the UK was asking Apple to do was impossible. To make an app that can nick our personal data and get it ready to sell to people later, the UK needed Apple to switch off its security features that are intended to prevent anyone nicking our data and selling it to people. This is the same thing that Apple – an American company – refused to do for the FBI.

I have to say that I don’t and I cannot know that the UK’s interest was really in the opportunity for cash-gathering invasion of its citizens’ privacy.

But consider this.

If the UK actually wanted an app that would help with the coronavirus, it could have one.

I do mean that it could’ve adopted the Apple/Google system as other countries and US states have, yes. But also now, today, right this minute. The UK is not going to release a coronavirus app in the winter, it’s just not going to bother, and it isn’t because it’s difficult or because Apple has meant they’re months behind where they should be.

Let me prove to you that what the UK is putting its efforts into is writing villains instead of trying to help us. And I won’t even charge you a fraction of the millions the UK is believed to have given to app development companies owned by its friends.

Are you ready? Have a coronavirus contact tracing app on me. Here. I’m not joking. That’s the complete source code for Germany’s app. Complete. Ready. Right here – built using Apple/Google’s system, and currently being downloaded by millions of Germans.

Now tell me again how the big bad Apple is stopping the brave UK from making an app to help save lives.

The story the UK is writing – which is remarkably similar to the story it tells about the big bad European Union – is shockingly powerful, frighteningly successful. As a political tool, it angers and scares me. But as a piece of writing, it’s curious how strong it can be because it lacks something writers are forever told is essential.

Stories need a great villain, but they also need a great hero. When the two are equally strong, equally compelling, that’s drama. When one side or the other is trivial, there’s no story.

Right now, the UK has no hero.