The Zeigarnik effect

Never heard of her. But Bluma Zeigarnik was very perceptive and also diligent: what she noticed and then tested in the 1920s is a human truth that applies today, will surely always apply, and which helps your productivity.

From  Alina Vrabie on the Sandglaz Blog:

Some accounts have it that Zeigarnik noticed this effect while she was watching waiters in a restaurant. The waiters seemed to remember complex orders that allowed them to deliver the right combination of food to the tables, yet the information vanished as the food was delivered. Zeigarnik observed that the uncompleted orders seemed to stick in the waiters’ minds until they were actually completed.

Zeigarnik didn’t leave it at that, though. Back in her laboratory, she conducted studies in which subjects were required to complete various puzzles. Some of the subjects were interrupted during the tasks. All the subjects were then asked to describe what tasks they had done. It turns out that adults remembered the interrupted tasks 90% better than the completed tasks, and that children were even more likely to recall the uncompleted tasks. In other words, uncompleted tasks will stay on your mind until you finish them!

If you look around you, you will start to notice the Zeigarnik effect pretty much everywhere. It is especially used in media and advertising. Have you ever wondered why cliffhangers work so well or why you just can’t get yourself to stop watching that series on Netflix (just one more episode)?

As writer Ernest Hemingway once said about writing a novel, “it is the wait until the next day that is hard to get through.” But the Zeigarnik effect can actually be used to positively impact your work productivity.

The Zeigarnik effect: the scientific key to better work – Alina Vrabie, Sandglaz Blog (5 November 2013)

Read how to apply it to your work and to exploit it in yourself – plus see a photo of Dr Zeigarnik herself – on Vrabie’s full article.

The Sudoku approach

My wife Angela Gallagher taught me how to play Sudoku. She did it during one of our hospital visits when she was being treated for breast cancer. Not the happiest of times for either of us, really, yet there were moments. We would routinely spend five or six hours waiting, never knowing how long it would be, and she would play Sudoku on her iPhone. I can picture the seat I was in when she explained the rules and since that day I have played thousands upon thousands of games.

I still associate it with those times, even years later and when her treatment has been a success, but along the way I promise you that I have also learnt some productivity lessons. From a game. From a game Angela taught me in order to burn up some time waiting.

There is something to how you make decisions in this game where you don’t know where a certain number goes but you can make conclusions about it anyway. It’s got to be in one of these two spots, you’ll tell yourself, and that’s no use in that square but it does block out a line. Without knowing where it will go exactly, you do exactly know its impact on the rest of the game.

I think I’ve learnt from this that you don’t have to wait until you have a definite final answer, that sometimes you can draw enough of a conclusion that you can get on with something else.

But without doubt, this is the one thing I have really learned from playing Sudoku:

Walk away and come back later

I have struggled with a Sudoku puzzle, struggled and then when forced to go away to do something else, I’ve regularly come back and immediately seen the answer.

I have been of the school that says you work at something until it is done. But sometimes it’s better to stop, do something else, and then come back.

By the way, I’ve only ever played two Sudoku apps and the first one, the one Angela taught me on, is  no longer available in the App Store. But this one is for iPad, this one I’ve taken the screen grab from, that’s Sue Doku which is a just preposterously cheap 69p UK, 99c US. I’ve played this for hundreds of hours now, I can’t believe the pleasure and the productivity lessons I’ve got from a whole 69 pence.

Work while you sleep

Sounds perfect: where do I sign up? Sleep is for tortoises, except at 5am in the morning when only the insane are up, alongside the nightshift, suffering parents and all farmers.

From The Muse:

…What if you didn’t have to say goodbye to sleep in order to be productive? What if you could utilize your sleeping hours to actually get chores and tasks done?

8 Ways to Get More Done While You Sleep – Catherine Jessen, The Muse (12 June 2014)

I’m listening. Go on.

We decided that you should be able to be productive while you sleep, so we’ve rounded up these eight awesome links that will inspire you to dive under those covers and catch come Z’s (while still getting stuff done).

O-kay… and an example? Give me one example of the 8.

1. Develop creative solutions by allowing the intrinsic part of your brain’s pattern recognition systems to assess what it saw during the day and spit out innovative answers in the morning.

2. Do you need to remember something important? Studies show that we can reinforce existing memories during deep sleep. Make sure you’ve already reviewed or learned the material you want to memorize at least once before conking out.

3. Make money while you sleep by siphoning off a portion of your paycheck into an account where it can grow thanks to compound interest.

That’s three, but thanks. The last one is specific and financial, the first is a psychology way of saying give it a rest and the second is the kind of optimistic thinking I employ the night before a deadline. But each one of these and the other five tips is really just a heading and then includes a link out to more detail and more research. Do give the full piece a read, then.

That was June 2014

Last month – see That was May 2014 – I had entirely forgotten to make any notes about what I’d been doing as I was doing it. That was a big jolt for me because I’d been reasonably diligent about it during the whole year before. And it helps. It helps me feel I’m not standing still. Plus, as I near the end of the month and see there’s bugger-all in the list, it helps me go do something.

So the first thing I did in June after realising this was that I wrote a wee thing for Drafts and Evernote that means I can quickly make a note and know that it will automatically be appended to a list. Then today I spent about twenty times longer writing you a note about how I did this.

That is great for letting me extremely rapidly jot down something I’ve done or am doing, but it’s less brilliant at the end of the month. I’ve got this pleasingly long list of things but it needs some sorting for me to get an idea of the type of work I’ve done. To understand the quality rather than the quantity.

But having sorted through it and obscured the usual confidential details and totted up the various word counts, I can tell you and myself that June 2014 for me meant:

Writing totalling approximately 77,485 words
2 ecourses on productivity issues (9129 words)
2 presentations (971 words)
1 Radio Times reviews (100 words)
1 Lifehacker UK article (500 words)
Edited novel opening and pre-circulated to new group
156 news stories for The Blank Screen (approximately 43,000 words)
4 Self Distract entries (5,211 words)
4 The Blank Screen email newsletters (5,195 words)
Four iPad software tutorials (11,029 words)
Outlined Resistance stage play
Wrote first five pages of Resistance – but all five rubbish and thrown away
850 words of new non-fiction book but also rubbish, also thrown away
1,500 words of new short story, fate to be determined

Talks, appearances and performances
Page Talk panel discussion at the Royal Shakespeare Theatre
Directed “Murder at Burton Library” for the Burton Young Writers’ group
Represented the Writers’ Guild and the Screenwriters’ Forum in the House of Commons for Parliament’s Birmingham Day
Visited two schools as guest of Royal Television Society
Promoted the Writers’ Guild at two RTS Mini-Summits including one at BBC Nottingham
Guest at Winterbourne Young Writers’ Group
Spoke at Combrook Readers’ Group for short story I’m writing for them

Pitches &c:
22 phone calls
7 specific pitches with 1 rejection but an open door and only 1 non-response

Attended:
Writing Begets Writing – three two-hour briefing/training on mental health work
1x wedding
Curzon Street Station exhibition
Women in Mind at the Birmingham Rep
Frequently Asked Questions at the Birmingham Rep
Writers’ Networking drink (if only for 17 seconds, very rude of me)
Bold Text at the Birmingham Rep

Other:
Produced video for Parliament Day and the Writers’ Guild
Promoted the move to get Alan Plater a blue plaque
Formally invited to join the Royal Television Society’s committee; going through nomination process now
Phone meeting with author re book I’m publishing
Reading/editing her latest two chapters

A good team is precious

I learnt a lesson, or perhaps was just forcefully reminded of one, when I went into a school. It was to do with how you need good people around you and that it’s harder than you imagine to get them:

I need to be a little circumspect here because this was a school and I don’t want to identify anyone. But what had gone wrong was this particular group. There was a small set of kids who didn’t want to do anything at all, there was a small set who wanted to work but refused to pitch. It was nerves and shyness and you see this, you understand it, you try to help these kids along. Sometimes – fortunately rarely – you recognise that there is nothing you can do in the time, so you just have to leave them to get on with it or not. There are groups you can help, who will take the help. Naturally, then, you help them.

But this time was different because the young woman producing was doing so well. That’s an odd thing to say when she’d lost control of her team but the unfairness of that rankled with me. The school picked the groups and there was a specific plan to break up friends and thereby get everyone working with new people. That’s more than fine, that’s a good idea but in this case, it just seemed strongly clear to me that she was saddled with a tough group. I could see the frustration in her and it was just wrong.

You need good people – William Gallagher, Self Distract (27 June 2014)

So I interfered. Read more of why and what happened on my latest Self Distract post.

Getting Things Done – book (half) recommendation

It’s one of the strangest books I’ve ever read yet I can see, I can clearly see, how so many of the things I do to stay productive either came from this book or were confirmed for me, were oddly validated.

Getting Things Done (UK edition, US edition) is a self-help book by David Allen. The strange things first: it was written in 2001 and you will be amazed how long ago that seems. (Example: Allen talks a lot about how, for instance, you obviously can’t access the internet unless you’re in your office. It’s practically Victorian.) Also, it feels as if Allen is focusing on office workers and people who may do fantastic things but aren’t the kind of messy-minded creatives that writers are.

So I remember reading this and rather translating it on the fly. The very last thing he says is that you should wait three months and then re-read the book. He promises it will seem like a completely different thing. I did that. It did. The second time through, it was rubbish.

But the ideas. Next Action comes from David Allen: the idea that you can break down a mountain of a job by listing just what the one very next thing you can or you have to do is.

OmniFocus works with this Getting Things Done system – the cool kids call it GTD and it actually is a cult – though you don’t have to use Allen’s techniques to get a lot out of that software. David Allen doesn’t: I believe he prefers a paper-based system. Strange how I’m not surprised.

But if I can’t recommending it entirely, I do recommend it fairly wholeheartedly. How about this? Go to Amazon UK or Amazon US and use the Look Inside feature to read a few pages and see what you think.

There is also an official site for David Allen that you might like.

Sorry, Snow White, you’re out

We’ve had a meeting, us seven dwarves and, I’m sorry, we don’t need you.

Once you’ve got 7 people in a decision-making group, each additional member reduces decision effectiveness by 10%, according to Marcia W. Blenko, Michael C. Mankins, and Paul Rogers, authors of Decide & Deliver: 5 Steps to Breakthrough Performance in Your Organization. Thus, a group of 17 or more rarely makes any decisions.

Effective Decision Making and the Rule of 7 – The Daily Stat, Harvard Business Review (28 September 2010)

Have they been sitting in on BBC meetings?

Via Lifehacker.

It just takes three secon – sorry, what was that?

From New York Magazine (via 99U): it takes just three seconds to break your concentration and make it hard to carry on with your task. So yes, sure, answering the phone is guaranteed to do that – but so is just hearing it ring.

Things like text messages, social media notifications, or a random email notice may be all it takes to distract you. Even if you don’t read the messages, check the notification, or open the email, as this new research shows: all it takes to break flow is a quick chime from your browser or buzz from your phone.

Even a 3-Second Distraction Can Screw You Up – Melissa Dahl, New York Magazine (14 May 2014)

Dahl’s article doesn’t say a huge amount more but it does reference the original research so check that out. And hat tip to 99U for spotting it all.

Productivity can go wrong in the biggest companies

When you or I fail to do something, it can be pretty bad but it is unlikely to have a visible impact on millions of people. You know where this is headed.

Apple never reveals its plans ahead of announcing them, but a fairly detailed report published prior to the conference from 9to5Mac laid out what it claimed was Apple’s map news.

Key changes included enhanced, “more reliable” data; more points of interest and better labels to make certain locations like airports, highways and parks easier to find; a cleaner maps interface; and public transit directions — that is, providing people with data about nearby buses, subways and trains. Further ahead, the report noted plans to integrate augmented reality features to give people images of what was nearby.

Why didn’t they appear? One tipster says it was a personnel issue: “Many developers left the company, no map improvements planned for iOS 8 release were finished in time. Mostly it was failure of project managers and engineering project managers, tasks were very badly planned, developers had to switch multiple times from project to project.”

It’s a take that is both contested and corroborated by our other source. “I would say that planning, project management and internal politics issues were a much more significant contributor to the failure to complete projects than developers leaving the group,” the source said.

Apple’s Maps are Still Lost – Techcrunch (9 June 2014)

I like Apple Maps: I find Google’s improved iPhone maps app a chore to work, though I too have been misdirected by Apple’s one.