A better – lovelier – Lorem Ipsum

Maybe you have a classical education and lorem ipsum brings back memories to you. Probably more likely, though, is that you’ve seen it in word processor and page design software where it’s used everywhere as sample text. The words fit designs better than “abcdefg” or certainly “xxxxxx” would.

It’s so common that if you have the right version of Microsoft Word, open a document now and type exactly this:

=lorem()

You’ll get a tonne of lorem ipsum filler text spewing out like a Latin-crazed TextExpander.

But.

If you do know Lorem ipsum, you also know how much it has been burnt into your head. You might not be able to quote any of it beyond those first two words, but you know it, you recognise it.

And now a company called Hyperakt has created what it calls Social Good Ipsum. Same idea, same easy-to-generate, just different text. You go to their website, say how much text you want, tap a button. It all flies out and then there’s a simple copy button to grab it all for you.

I just tried it and asked for 20 words. I got this:

Educate solve, sharing economy political connect our ambitions Global South. Dignity combat malaria; legal aid, integrity investment clean water; forward-thinking.

I like it. The process isn’t flawless: the Copy button didn’t work for me here on an iPad and the first time I asked for 20 words I actually got none at all.

But next time you need some Lorem ipsum, use this.

Via Swiss Miss