Jony Ive on design, theft and tomatoes

It’s clearly an edited video and you’ll want them to have posted the full thing but Vanity Fair has done an interesting interview with Apple’s Jony Ive:

Vanity Fair editor Graydon Carter and Apple’s senior vice president of design, Jonathan Ive, sat down for a wide-ranging discussion at the Vanity Fair New Establishment Summit in San Francisco.

Ive spoke candidly about what he learned from late Apple founder and C.E.O. Steve Jobs, how he feels about competitors whose products border on “theft,” and his own development as a designer. He also shared the specifics of his daily routine, and offered an in-depth look at the creative process of Apple’s core design team.

Apple’s Jonathan Ive in Conversation with Vanity Fair’s Graydon – Kia Makarechi, Vanity Fair (16 October 2014)

Here’s the video.

When you’ve seen it, you’ll like Ive. And if you do, let me recommend the book Jony Ive: The Genius Behind Apple’s Greatest Products by Leander Kahney. I don’t tend to read many biographies, I’m less interested in people’s childhoods than I am in what they’ve done to make me hear of them. But I bought this quite gingerly and then had a really good time with it.

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