I’ve always known dialogue is revealing, it’s one of the reasons I love dialogue, which is out and out the reason why I’m a scriptwriter. The words one character uses to describe another, for instance, do hopefully do their job and give you a mental image of who they’re describing, but the very same words at the very same time also illuminate the first speaker.

For example, I could say right now that I think you’re clever. That’s a fair description of you, fine, but what it simultaneously tells you is that I’m observant.

The one word, “clever”, is not some special word, not some special code, it isn’t anything where you feel the line of dialogue is contrived or unnatural, it’s just a word to describe you — which happens to do this little bit of describing me, too.

What’s been brought home to me this week is that sometimes it only takes one word. One word can describe someone, it can convey a tone and atmosphere about a group of people, it can change your mind.

One word can be like a light switch.

There’s a Facebook group called “Old Pics of Brum”, and as it’s about my hometown of Birmingham, UK, I liked this group. Lately it’s been very active and I’ve been actually looking forward to the latest images, yet now I just skip any notifications like I haven’t got the heart.

Not since a friend, the writer Claire Bennett, mentioned that the group had removed one of her old pics of Brum for, ostensibly, not being an old pic of Brum even though it is in fact an old pic of Brum. You can see why they’d be confused. Maybe there’s more room for debate than I think, since I haven’t seen the image, since they’ve removed it.

Only, in talking about this, she also mentioned that separately she’d commented on some other image whose description talked about “ladies” and she had pointed out that they were women. She got told she was pedantic and I don’t know what happened next, but you know they didn’t change ladies to women.

And ladies is the word.

You do get many people saying “ladies and gentlemen” at the start of speeches but that’s practically become a meaningless series of syllables, an automatic utterance like the way “dulcet tones” is said by people who have no clue or interest what “dulcet” actually means. Or how so many such speeches have “and with no more ado” at the end, spoken by people who could not possibly tell you what “ado” is.

Frankly, I want some more ado. Give me lots of ado.

Outside of this kind of automatic sentence fragment, though, when someone says the word “ladies”, it is illuminating. Or to be fair, chiefly when it’s said by a man.

If a man comes out with the word ladies in a sentence, he’s at the very least telling me his approximate age. If he also decides to tell me that he knows how to handle the ladies, I know that he doesn’t and that he’s quite likely to be still living at home with his parents.

You just know, for instance, that the pathetic tossers who edit Wikipedia to remove biographies of women are men and that they are the kind of men who say “ladies” more than they ever say “women”.

The one word conveys a whole mindset to me, a mindset that believes women are another species instead of half of the same one as men. Whether it’s “ladies” in general, or one specific “lady”, the word is such a filter over someone’s description that I’m not sure I even register the rest of the words. I know I don’t think a man is describing a woman correctly. I do think he’s told me all I need to know about him.

“Ladies” is the turn in the conversation where you know you’re done. It’s a walk-away word.

I haven’t quit that Facebook group over the word. They might chuck me out if they read this. But I’ve walked away from it so far that I won’t even notice if they do.