When you tap on a word or a line in iOS to select it, up pops a series of options right there. Copy, Paste, all that. PopClip gives you that on the Mac and I have regularly heard how great it is, I’ve just not got around to trying it. PopClip is on sale, I tried it, I can’t believe I haven’t become addicted to it before.

It is a very fast way to copy some text – it’s very much like the mini-toolbar in Word – but once you’re used to that, you can add more options. I’ve now had PopClip for around eighty seconds and I’ve already added options to send the selected text to Evernote or as a new task to OmniFocus.

So I can write ‘Add PopClip to your office iMac’, then select that text in quotes and send it to OmniFocus.

That looks like this:

Consider that a live example: I really wrote that, I really selected it, PopClip really gave me those options and I have really chosen that icon at the end. That text is now in OmniFocus waiting for the next time I’m back at my office Mac instead of here on my MacBook.

PopClip usually costs £2.99 UK or $4.99 US. I now know it is supremely worth it. But if you buy it on the Mac App Store between now and some time on this coming Sunday, you’ll get it for 69p UK or 99c US. It’s being done as part of a deal on the AppyFriday.com site but just go right to the App Store: go right now.